Note: The following communication was included in our Dec. 2015 special edition e-newsletter. Email the Editor to receive our next bi-monthly edition in your inbox well in advance of website postings. We offer fresh, intercultural information and insights for...
What are you selling? Whatever your business, you know that you can sell better by further connecting with your audience; establishing increased value for the goods and/or services you offer; creating sufficient urgency so that customers buy. When they do, transaction...
